Thomas Broen

Hello & Welcome

| entrepreneurship  
| technology
| photography
| concepts
| drawing

| & then some

While you're here, be sure to check out Ideaal where i work

Profile

Industrial Designer, Thomas Broen
Design | Ålborg Area, Denmark, DK

Experience

  • Jul 2011 - Present
    Partner / Sekoia - Assisted Living
    User interface and experience design, service design, user research
  • Sept 2009 - Present
    Industrial Designer, Partner / ideaal ApS
    Industrial Designer and partner at Ideaal - a danish design consultancy in the northern part of Jutland. We work with design of products and service systems. Our primary focus lies within the field of welfare and healthcare products as well as consumer products.
  • Mar 2009 - Mar 2009
    Student Teacher / Architecture & Design, University of Aalborg
    Worked as a student teacher for 1st year students at Architecture & Design.
  • Feb 2009 - Mar 2009
    Teaching Assistant / Architecture & Design, University of Aalborg
    Worked as a teaching assistant at the Institute of Architecture & Design Working at AAU, assisting at various courses.
  • Jul 2008 - Aug 2008
    3D Visualizer / Hauschildt Marine, Skagen
    Worked as a freelancer on a project to visualize a "Lauritzen Tankers" shuttle tanker for presentation purposes.

    My main responsibilities in this project: Project Management, 3D modelling, Textures and Rendering
  • Mar 2007 - Dec 2007
    3D Visualizer / Villsbøll & Poulsen Architects A/S
    Hired as a freelance 3D visualizer to transform visions of architecture and 2D drawings into understandable project proposals.

    My main responsibilities: 3D Modelling, Texture and material modeling, 3D Rendering and on-site photography for in-place renderings.

Education

  • 2007 - 2009
    Aalborg Universitet
    MSc in Architecture & Design - Industrial Design
    Activities: Participator in DesignMatch 2007,
  • 2004 - 2007
    Aalborg Universitet
    BSc in Architecture & Design - Industrial Design
    Activities: 6th. Semester - Integrated Product Design Made the WheelStep project, with deep emphasis on user centered design principles and user involvement. Designed an add-on solution for paraplegic wheelchair users, enabling them to overcome small steps providing them with a substantial increase in accessible areas. My main responsibilities: Project management, Concept development & sketching, 3D visualization, Interviews with user groups and general research.
  • 2000 - 2003
    HTX Frederikshavn
    Technical and Engineering
    Activities: A Level Classes: - Design & Production, analogue and digital electronics. - Physics - Mathematics - Danish B Level Classes: - English - Chemistry - Information Technology - Technology C Level Classes: - Social Studies - German - Biology - Design

Additional Information

Honors:
Winner of the Danish James Dyson Award 2009 Top 15 finalist in the International James Dyson Award 2009
Interests:
PROFESSIONAL INTERESTS: Consumer Product Design, Technology Based Products, Transportation Design, Innovation, Strategy.

Posts

May 29, 03:04 PM

““If you are what you do, when you don’t, you aren’t.””

April 25, 02:28 PM

“If you live for weekends or vacations, your shit is broken.”

- Gary Vaynerchuk (via ceciljoe)

March 31, 03:42 PM

““Privacy is dead - Get over it!””

-

Steve Rambam

http://www.documentary24.com/privacy-is-dead-get-over-it—317/

February 22, 02:53 PM


Space saving furniture & Interior design

Have a look at these furniture solutions. Quite interesting if you’re low on space in your home or appartment - or if you just want to fit more into less space.

Cool to see so many thought-through details, where different parts have different functionalities in different situations.

February 20, 04:06 PM
An interesting psychology blog:

I just stumbled upon this interesting blog about psychology and how the human mind works… I bet there’s plenty of hours worth of interesting reading material.

February 18, 06:30 AM

A small observation and a constant irritation. It might seem like a small thing, but when I buy 1000g of yogurt I expect to be able to eat my 1000g of yogurt without the use of a knife and a chisel.

In this case I even took it a bit longer, turning the carton upside down for several minutes and shaking it to get the rest of the yogurt out. Never the less I still ended up throwing out 108 grams of perfectly good yogurt, because it was stuck in the carton. Thats more than 10% - or 1,25DKr. It isn’t much, but it’s still stupid.

A clear sign that this kind of packaging is not suited for that kind of content.

Arla, one of the worlds biggest dairy companies, have made a somewhat genius solution with the Arla Yoggi® Squeeze.

However it holds only 200g and costs the same as 1000g in carton box. But it’s a start :)

February 17, 06:00 PM
Abstract Photos:

Have a look at these abstract photos. They are made entirely by the use of camera, printer, paper and a red background. See the process on the flickr page.

February 17, 12:17 AM

Have a look at theese sweet sculptures/paintings http://su.pr/4LgJU9

February 16, 05:07 PM


Once again, amazing robot technology.

You cant really help to be inspired when you see machinery like this. Just imagine all the different uses a technology like this have. All those uses might be subject for an idea generation blog post at some later time.

February 16, 04:57 PM


Alternative uses of industrial robots

And great to see openminded engineers who looks for new uses of these amazing machines. 

February 16, 04:39 PM

“Be yourself. Everyone else is taken.”

February 06, 02:18 PM


A different take on communicating, what can be, complicated information in an easy and user friendly way. From Thomas Goetz at TEDMED 2010.

February 05, 02:49 PM
Hermann & Brandt:

Danish Car Design at it’s best… Right up there in the league with Henrik Fisker.

February 05, 10:52 AM

Initially the bike theft issue should only have been a one-post-matter. But once again there has been an interesting development. Apparently the new “bike-owner” didn’t quite learn the lesson after all. He mounted a new quick-release front wheel - which once again have resulted in a useless bike. Apparently this is a natural stage in the life cycle of a bike.

February 01, 06:24 AM

Just as a short followup on the bike theft issue mentioned in the former post.

By coincidence I actually think I found the rest of the bike. And apparently the “new bike owner”, learned the lesson. He has locked the rear wheel to the bike stand instead of the front wheel.

January 23, 06:48 PM

How things can have a wrong use

Funny how making things easier and more convenient for the normal user, also makes it easier for other kinds of “users”.

Just a little thing to consider when designing solutions for everyday use. A quickrelease may make it easier to change tires, but it also makes it a whole lot easier to steal a bike - minus the front wheel. 

Bike theft

With up to 80.000 bikes being stolen each year in Denmark alone, costing the insurance companies more than 150 mio DKr, it’s a problem that ought to be adressed. Not only from the users point of view, but also from the police, the insurance companies and society in general. How hard can it be for the manufactures to start thinking different and out of the box to make anti-theft options on bikes. For instance by use of technology - GPS, RFID, Bluetooth etc. It could open up entire new markets and businesses through the use of services and the like.

Innovate

I bet many users would actually happily pay a monthly subscription fee, if it means they get a cheaper insurance, integrated location services (i.e. GPS) linked to their mobile phone or gym/training apps and programs.

The bike manufacturers need to wake up and see other solutions to old problems. They need to embrace the era of service design and immaterial products if they want to stay where it all happens.

So that’s a shout out to Cannondale, Specialized, Trek, Giant, Shimano and all you other manufacturers out there - Wake up and start to innovate more than just your products…

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